Current and previous clients include:
WTL plc
WTL, now in its second decade, is a well established authorised reseller and system integrator of servers, storage, workstations, network and management products working with hardware manufacturers and software vendors including Sun Microsystems, IBM, Oracle and Symantec (VERITAS).
WTL also applies its IT infrastructure expertise to work with application partners who provide solutions across a variety of market sectors; together implementing the entire installation for the customer, ensuring that it takes place efficiently and works first time.
With a first class Technical Services team, WTL has the competence, experience and vendor accreditation to deal with the most complex heterogeneous computing environments. From network design and management, to installation, storage management and backup, to performance management and integration, WTL are able to provide a complete IT infrastructure portfolio to their clients.
What Hybrid did for WTL
As the products WTL provided for their clients increased in complexity and functionality, WTL began to attract the attention of larger corporations as well as their existing small to medium enterprise sized customers. So WTL felt it was time to redevelop their brand to allow for the shift in their market, and to create a series of marketing tools and campaigns to support the company’s new direction.
Following the rebrand Hybrid went on to create a marketing strategy to ensure good communications with WTL’s client base, both end-users and application partners, over time this lead to various campaigns, designed to create demand and generate leads. Many of these successful activities were funded utilising the Marketing Development Funds provided by the manufacturers.
“A clear marketing strategy and approach are vital for any business to succeed. Take the complexity away by adding experience, consistency and a proven track record and these formulate the winning partnership that WTL enjoyed with Hybrid over several mutually successful years”.
Colin Higgins, Managing Director,
WTL plc |